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NOW CFO Insights

Financial perspective for business owners and finance leaders directly from our accounting experts.

RESOURCES FOR CONTRACTORS

See what our construction experts have to say

Cash FlowThought Leadership

Cash Metrics Every Construction Owner Should Know

The most important number for understanding your cash position is the cash conversion cycle (CCC). It measures how long it takes a company to convert receivables into cash, and keeping track of it is essential to knowing how much of your cash is funding your operations at any given time.

Paul Morris, Partner8 min read

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Don’t Just Take Our Word for It…
Client Success, In Their Own Words

We have been overjoyed with the talent NOW CFO brought us. We did not have the staff bandwidth and they have been the perfect fit for our growing company. We were able to find the skillsets we were looking for, and NOW CFO was able to find our unicorn.

Heath-McMillan
Heath McMillan

COO at CKR Financial Services

NOW CFO was professional, knowledgeable, and courteous. They identified payroll fraud within our company, set up controls to make sure that time stealing did not continue and was instrumental in training our new admin.

evelyn
Evelyn Gorman

President & CEO at GNS Electric Inc.

NOW CFO has become an integral part of our management team. Since everything is cleaned up, we can move forward and look to the future instead of being stuck in the present. Would recommend them for any type of business.

doug-martin
Doug Martin

CEO at Houston Country Community Hospital

Because of the current economic climate, it is hard for us to retain staff who are capable of the accounting and CFO work that is needed. We would highly recommend using NOW CFO because of their superior service, value, and business acumen.

kelcey-alison
Kelcey Alison

CEO at Gaming Specialized Logistics

From the beginning of our relationship, NOW CFO has made us feel like we are in good hands. Our former bookkeepers had created a mess and NOW CFO stepped right in and learned our software and cleaned up the mess rapidly.

Kevin-Gilbert
Kevin Gilbert

Office Administrator at Johnson May Law

Over my 25-year entrepreneurial journey I have worked with many consultants, but they always felt like outsiders. NOW CFO is different and felt like part of our team. They rolled up their sleeves and pitched in wherever it was needed. PRICELESS!

Lief-Larson
Lief Larson

Co-Founder & COO at JennyLife

I am so glad we chose NOW CFO to help us with our accounting needs. Our controller level support has been phenomenal with the expertise, insights and commitment to our company. If we need anything, they are there and ready to jump in and help.

Tiffany-Moore
Tiffany Lacolucci

Business Performance VP at Moore Fire Protection

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